Geniuses -

genius elon musk

Elon Musk

The path to the CEO's office should not be through the CFO's office, and it should not be through the marketing department. It needs to be through engineering and design.

Elon Musk

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genius elon musk

My biggest mistake is probably weighing too much on someone's talent and not someone's personality. I think it matters whether someone has a good heart.

Elon Musk

genius elon musk

I don't spend my time pontificating about high-concept things; I spend my time solving engineering and manufacturing problems.

Elon Musk

genius elon musk

I say something, and then it usually happens. Maybe not on schedule, but it usually happens

Elon Musk

genius elon musk

People work better when they know what the goal is and why. It is important that people look forward to coming to work in the morning and enjoy working.

Elon Musk

genius elon musk

A company is a group organized to create a product or service, and it is only as good as its people and how excited they are about creating. I do want to recognize a ton of super-talented people. I just happen to be the face of the companies.

Elon Musk

genius elon musk

It is a mistake to hire huge numbers of people to get a complicated job done. Numbers will never compensate for talent in getting the right answer (two people who don't know something are no better than one), will tend to slow down progress, and will make the task incredibly expensive.

Elon Musk

genius elon musk

I don't think it's a good idea to plan to sell a company.

Elon Musk

genius elon musk

Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.

Elon Musk

genius elon musk

It's OK to have your eggs in one basket as long as you control what happens to that basket.

Elon Musk

genius elon musk

There's a tremendous bias against taking risks. Everyone is trying to optimize their ass-covering.

Elon Musk

genius elon musk

I think it's very important to have a feedback loop, where you're constantly thinking about what you've done and how you could be doing it better.

Elon Musk

genius elon musk

Persistence is very important. You should not give up unless you are forced to give up.

Elon Musk

genius elon musk

Failure is an option here. If things are not failing, you are not innovating enough.

Elon Musk

genius elon musk

Some people don't like change, but you need to embrace change if the alternative is disaster.

Elon Musk

genius elon musk

When something is important enough, you do it even if the odds are not in your favor.

Elon Musk