Jorge Gerdau Johannpeter

Brazilian businessman

Jorge Gerdau Johannpeter is remembered in business for decisions whose consequences outlived the decade that made them.

The record lists Jorge Gerdau Johannpeter as Brazilian businessman.

Jorge Gerdau Johannpeter was born at Rio de Janeiro in 1936. His recorded nationality is Brazil. He was educated at Federal University of Rio Grande do Sul.

Post-war business was mass-market and increasingly multinational, managed by professionals rather than owners.

He worked as entrepreneur.

What a company leaves behind is usually infrastructure, habit and employment rather than a name.

Recognition followed: Officer's Cross of the Order of Merit of the Federal Republic of Germany, Grand Cross of the National Order of Scientific Merit and Order of Cultural Merit (Brazil) (1997).

That the business was built from Brazil shaped it: capital, regulation and market size differ by country, and they decide what is even attemptable.

Achievements

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