Magnus August Høiberg, better known as Cashmere Cat, established himself as a prominent figure in modern pop production by blending R&B, hip-hop, and electronic textures. Originally from Halden, Norway, he shifted from competitive DJing to a global career, contributing to high-charting records for artists such as The Weeknd, Ariana Grande, and Kanye West while maintaining a distinct, reserved public persona.
Early Career and DJing
Before his rise as a producer, Høiberg gained experience in the music industry as a competitive DJ. Between 2006 and 2009, he represented Norway at the DMC World DJ Championships under the alias DJ Final. He honed his craft during his teenage years, eventually moving from Norway to Manhattan in 2013 to pursue collaborative opportunities with songwriter Benny Blanco.
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His solo career launched with the 2012 EP Mirror Maru, which received positive critical reception and featured a title track used in the video game Grand Theft Auto V. He followed this with his debut studio album, 9, in 2017, which peaked at number 14 on the VG-lista charts. In 2019, he released his second album, Princess Catgirl, which explored hyperpop and utilized an animated avatar, voiced by actress Margaret Qualley, to represent his work.
Production and Collaborations
Høiberg is a frequent collaborator with Benny Blanco, co-writing and producing tracks for a wide range of artists. His contributions to the music industry include production for Kanye West's The Life of Pablo and The Weeknd's Starboy. He achieved notable chart success with the 2023 number-one single "Die for You" by The Weeknd and has worked with performers including BTS, Snoop Dogg, Kali Uchis, and Lil Uzi Vert. In 2024, he served as an executive producer for Lil Uzi Vert's Eternal Atake 2.
Artistic Style
His production style is characterized by delicate, airy textures and the frequent use of pitch-shifted vocals. He incorporates elements of contemporary R&B and club music, often working alongside collaborators like Sophie and Ty Dolla Sign. Beyond his own albums, he maintains a prolific schedule of songwriting and production, including work on the 2026 Grammy-nominated track "Bluest Flame" and projects for Neton Vega.
Fast facts
- Born: 1987, Halden, Norway
- Occupations: Composer, disc jockey, record producer, musician
- Debut EP: Mirror Maru, 2012
- First Album: 9, 2017
- Second Album: Princess Catgirl, 2019
- Languages: English, Norwegian
- Spellemann Award: Producer of the year (2016, 2021)
- Collaborator: Benny Blanco
Questions readers ask
What is the primary focus of Cashmere Cat's music?
His work combines elements of contemporary R&B, hip-hop, and electronic dance music, often featuring delicate textures and pitch-shifted vocals.
Did Cashmere Cat compete in DJ championships?
Yes, he represented Norway in the DMC World DJ Championships from 2006 to 2009 under the name DJ Final.
Achievements
- Genres: electronic music, hip-hop and dancehall
