Jakob Fugger

German merchant (1459-1526)

In the history of enterprise, Jakob Fugger is one of the names that keeps returning.

The record lists Jakob Fugger as German merchant (1459-1526).

Jakob Fugger was born at Augsburg in 1459. His recorded nationality is Germany.

Commerce then ran on personal credit, family networks and letters that took weeks to arrive; trust was the scarcest asset.

He worked as banker, merchant and entrepreneur.

His recorded holdings include Feast of the Rosary.

Business reputations are unusually sensitive to the decade in which they were made.

That the business was built from Germany shaped it: capital, regulation and market size differ by country, and they decide what is even attemptable.

Jakob Fugger died in 1526, aged 67. What remains is the enterprise and its consequences, which is the only durable measure of a commercial life.

Achievements

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