In the history of enterprise, Francesco di Marco Datini is one of the names that keeps returning.
The record lists Francesco di Marco Datini as Italian merchant.
Francesco di Marco Datini was born at Prato in 1346.
Commerce then ran on personal credit, family networks and letters that took weeks to arrive; trust was the scarcest asset.
He worked as merchant and banker.
Business reputations are unusually sensitive to the decade in which they were made.
Francesco di Marco Datini died in 1410, aged 64. What remains is the enterprise and its consequences, which is the only durable measure of a commercial life.

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